Most of us are sure to have at least one printed promotional cloths such as a T-shirt somewhere in our possession, whether it is to be worn for town visits or for home use or to the bed. Irrespective of the method of usage, it implies a personal endorsement or backing of the brand name or merchandise that is printed on the garment by the wearer. This move towards printing brand or product on t-shirts has paved for the way for T-shirt printing agencies to make printing of promotional T-shirts, a big and lucrative business. At a recent concert, the music group who entertained the gathering started throwing promotional T-shirts towards the audience half way through the musical show. For a few minutes, it was a bedlam filled with uncontrollable scream that erupted among audience, fighting to grab at least one printed T-shirt.
This clearly showed the popularity of promotional printed T-shirt, simply due to their uniqueness compared with what is found in the local supermarket, as it is unlikely for you to meet somebody at a local bar or in the town wearing identical T-shirt like what you grabbed from the gypsy musical group. Most certainly the underlining factor behind this immediate acceptance is because the T-shirt is given free, where people do not even consider whether it suits the size or the preferred colour and becomes a win-win situation to both the recipient and the giver. You receive a free printed T-shirt and the band in turn gets some publicity through you in your local bar or the high street. This same situation applies for businesses promoting a new product, through T-shirts where recipient would love to wear, even if it is half good, because it is free and different. This shows that whatever the business you are engaged in,T-shirt printed is an effective way to promote products by involving consumers to act as happy and smiling endorsers of your product at your events/trade shows/product launches.